2020 Oculus Rebrand
Oculus unveiled a company-wide rebrand. I led internal and external teams in ensuring the new look and feel was adopted across US and Japan email marketing and social media channels. For email, we developed a modular design system that flexes with the type of content being made. This allows various types of content to fall in any module, making room for a variety of unique layouts. Comprehensive toolkits, asset libraries, and guidelines were created for each channel.
Oculus 2020 Email Refresh
Oculus 2020 Social Brand Guidelines
Oculus 2020 Youtube Thumbnail Guidelines
Art Director Pierce Streiff
Designer Pierce Streiff
Designer Huy Tran
Senior Designer Camiel Flohr
Creative Director Andreas Ekelund
Creative Director Lonnie Lind-Elliot
Design Director Chad Tafolla